To get started one must start from the begining. You will have to give it away. What? Didn't I just tell you NOT to do that? Well yes,  I did tell you not to give it to the big information giants, but what I am saying now is to give it to someone else who might want to buy it in the future. There is a huge difference. Think of it as sowing seeds for yourself instead of myspace. 

You are going to have to build a reputation. If you are an established writer already, you probably don't need this web site anyway.  If you are a webmaster, with over ten sites. Then trust me, you need this service. No human can write enough articles to keep 10 robust websites fresh with articles.  You can scrape and bottom feed if you want to, but eventually it will come back to bite you.